How Is Technology Impacting Employee Engagement?


Employee engagement is nothing else than a measure of how emotionally invested your personnel is in your enterprise. An engaged worker wishes your company to succeed – not just wait for the next paycheck. They actually believe in your mission. Yet, engaging employees isn’t easy. Studies have found that only 30% of workers say they’re engaged in their job while 20% of employees said that they feel actively disengaged. The other 50% don’t feel engaged at all. Still, not everything looks so grim. There is something you can do about it – with technology. In this article, we discuss just how you can do this.

Technology-based workgroups

Employee workgroups can help your workers engage, share and sync data throughout the lifecycle of a particular project. Such workgroups enable you to diversify your operational goals between workers and share multiple view angles regarding projects such as the streamlining of communications, development of the budget, or structuring timelines. Software-as-a-service platforms can provide you with cloud-based services which today, are more mainstream than the intranet and enable you to build employee workgroups where you can share and store information using the Web. The Internet-based software enables your workers to customize numerous tasks including contact list databases or creating marketing or performance goals. Additionally, collaborative workgroups enable you to view their progress in the completion of a job and provide you with constructive feedback.

Technology-based workforce engagement

You can also use innovative technologies to show appreciation to your employees and recognize their professional accomplishments. For example, investing in a standing desk or FitBit application and providing your employees with them can be a way to ensure that your company has an environment concentrated on health and wellness. A healthy workforce is a productive workforce. More cheap options include giving your workers healthy snacks or fresh fruits, even organizing a fitness class that’s easy to maintain financially.

Or, whenever you have an employee that outperforms others or is the last to leave the business and the first one to come in, you can reward them with a Bitcoin gift card. Not only will you say “thank you” to your best talents, letting you retain them, but also motivate other employees to work longer and harder. You get to show that working for you has its merits, while your employees have a chance to buy something they really need.

Social engagement within the office

You can use technology to provide more social interaction in the workplace. This, in turn, will strengthen the relationships between you and your workers. Besides engaging socially with your employees, you will also have an opportunity to create brand awareness. For example, your workers can actively help promote your company if they post thoughts and ideas about your business and any upcoming promotions or projects. Such efforts will also help your business reach potential new customers.

When your workers reinforce what your marketing department tells your customers in their marketing projects like websites and social media presence – your employees become a useful resource in helping you build your social media presence. Social engagement is also a way for your workers to help you find out the latest information about your competition or their products and services.

Encourage collaborative working in your company

Virtual work and workplace flexibility have become the new big thing. More and more Americans work virtually. Where did this hype come from? Well, the Pgi Telework Week survey concluded that over 80% of employees who ‘telecommute’ have lower stress levels, increased morale, and miss fewer days on their jobs. Your business can also use technology to encourage employees to work or train virtually. When they do that, your company can have happier, more motivated, and more productive workers.

Some of these potential tools include:

  • Organization and project management tools – Asana, Basecamp, and other websites that let you build, structure, and delegate tasks. There, you can also communicate between task.
  • File sharing – Google Drive, Dropbox or anything else. Their fees for storing your data aren’t expensive, while the interface is easy to use.

Technology and workforce environment will continue to promote each other throughout the years. If you only tap into these sources, you can gain a way to improve your worker interactions within your business. Offering technology to employees will also encourage ideas, boost innovation and improve your business performance.